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Insights for benefits professionals

Fun, Engaging Ways to Boost Employee Participation in Voluntary Benefits During Open Enrollment

In this blog post, we'll explore 5 fun, engaging strategies HR professionals can employ to significantly enhance participation in voluntary benefits during open enrollment.

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Fun, Engaging Ways to Boost Employee Participation in Voluntary Benefits During Open Enrollment

Mastering HR Communication: Tailoring Employee Benefits Across Generational Groups

This guide helps HR leaders communicate employee benefit value to diverse generational groups. It stresses understanding each generation's priorities and preferences and tailoring strategies accordingly. By using the right communication channels, emphasizing personalization, highlighting long-term value, storytelling, and encouraging feedback, HR leaders can foster engagement and satisfaction. Ultimately, the goal is to build an inclusive workplace culture that meets the unique needs of each generation.

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How Insurance Brokers Can Retain Customers with Website Builders

Website builders provide insurance brokers with a user-friendly platform to create and manage their information hubs without requiring technical expertise. In this blog post, we will explore how insurance brokers can utilize website builders to retain customers, improve customer engagement, and enhance their brand value.

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Insurance Broker

Sales

The Power of Copywriting: Communicating the Value of Voluntary Benefits for HR Administrators

Copywriting is an art form that goes beyond simple communication; it is about engaging, persuading, and influencing the reader. When it comes to voluntary benefits, HR administrators can employ persuasive copywriting techniques to make these offerings more appealing and relevant to employees' lives.

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Human Resources

Employee Engagement

Sell More Insurance to SMBs: 5 Tips for Brokers & Agents

Any seasoned insurance broker or agent knows, price may attract a new client, but service is what retains them. In this blog post, we’ll discuss five strategies for how to sell insurance to SMBs—and how to keep them for years to come.

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Insurance Broker

Sales

Master the Art of Call-to-Action: Drive Employee Engagement and Benefits Utilization

A well-crafted CTA can be the difference between a passive employee and an actively engaged one, leading to increased benefits enrollment and utilization. In this blog post, we will delve into the best practices for creating great CTAs that drive employee engagement and boost benefits enrollment and utilization.

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Employee Engagement

20 Free Design Tools to Elevate Benefits Education Websites

In this comprehensive blog post, we'll explore 20 free design tools, including stock image websites, icon libraries, video creation platforms, and other valuable resources that can enhance your no-code website without requiring any additional spend.

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Tips & Tricks

Design